1. |
Who can be a publisher on ZestADZ? |
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Any mobile VAS provider providing SMS, WAP and Java applications can be a publisher on ZestADZ |
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2. |
Please explain WAP Publishing? |
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Any mobile WAP site can sign up to be a WAP publisher on ZestADZ. Please note that we serve ADs for traffic in India and traffic generated from outside of India will not be billed.
Step 1: Please sign up as a publisher after agreeing to our terms and conditions.
Step 2: Create an AD client. An ad client signifies one WAP site or one location within a WAP site which will pull ADs. During the creation of the AD client please use the following options
- Type of client – WAP
- Type of ADs – text (we will automatically serve CPM based banner ADs if the inventory is available)
In the second step, you will be shown the source code, choose any appropriate source code, copy paste it within your application and that will start showing ADs almost immediately
Reports are generated once in a day, so you will be able to view the first day’s reports and earnings the next day. |
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3. |
WAP: How much of Traffic can you support? |
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There is no limit to the traffic that we can support. But typically, if your site has more than 10 million impressions a month, do write to us so that we can ensure that the integration goes smoothly. |
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4. |
WAP: What are the earnings typically like? |
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CPC rates start at Rs.2.00 a click. CPM campaigns are typically Rs.200.00 and upwards. However, these numbers could vary depending upon each advertiser. |
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5. |
WAP: What is your revenue share like? |
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Our average rates are now at 50%. If you have a premium site, connect to us at publisher [at] zestadz dot com and we can discuss the rates. |
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6. |
WAP: How long does the integration take? |
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Integration will take a few minutes. We advise you to however test your integrated code for a day or two before taking it live. |
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7. |
Please explain SMS publishing |
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Any SMS provider can sign up to be a SMS publisher on ZestADZ. Please note that we serve ADs for traffic in India and traffic generated from outside of India will not be billed.
Step 1: Please sign up as a publisher after agreeing to our terms and conditions.
Step 2: Create an AD client. An ad client signifies one SMS service which will pull ADs. During the creation of the AD client please use the following options
- Type of client – SMS
- Type of ADs – text
All SMS ADs are CPM. All SMS Publishers have a limit of 10,000 SMSes per month. If you want to pull more than 10,000 SMSes, please write to us at publisher [at] zestadz dot com. After reviewing your service, we will be able to hike that limit depending upon your requirement.
Reports are generated once in a day, so you will be able to view the first day’s reports and earnings the next day. |
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8. |
SMS: What are the earnings / revenue share typically like? |
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On SMS the revenue is flat – each SMS ad pulled is paid for.
SMS earning rates start at Rs.0.10 per SMS and go upwards depending upon the kind of demographic, the quality of your traffic and so on. |
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9. |
Please explain J2ME Publishing |
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Any mobile J2ME application publisher can sign up to be a WAP publisher on ZestADZ. Please note that we serve ADs for traffic in India and traffic generated from outside of India will not be billed.
Please sign up as a publisher after agreeing to our terms and conditions. Create an AD client. An ad client signifies one WAP site or one location within a WAP site which will pull ADs. During the creation of the AD client please use the following options
- Type of client – J2ME
- Type of ADs – text (we will automatically serve CPM based banner ADs if the inventory is available)
The next step is integration.
There are two ways of integration of J2ME applications with us
Automated integration with a tool - Subsequently, please send us your Java games mentioning your username, and we will revert with the AD code embedded. We will insert the code at the start and at the end of your application and revert back to you.
Manual integration – Please review the API and you can manually integrate the ADs at select points within your application |
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9. |
J2ME: What are the earnings / revenue share typically like? |
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On Java we share CPC revenue for text ADs which starts at Rs.2.00 per click (cost to advertiser).
CPM revenues starts at Rs.200.00 |
